Matt Snack Funnel

Before the deliverables

Four things I noticed
before I built anything.

01

The problem

4,000 owners took your free kit. The next thing they can do is book a call.

Your Growth Kit page says it is used by over 4,000 commercial cleaning owners. After it, the only step is a Strategy Call for Janitorial Millionaire. There is nothing priced in between for the owner who is not ready for a call yet.

02

Someone who was exactly here

The owners who did not book a call are still your audience.

Keep the free kit and the Strategy Call exactly as they are. Add a $27 Contract Pack for owners who want to win the next walkthrough, a 30-day First Contracts Sprint, and send the ones who raise their hand to the call.

03

The maths

The owners who already raised their hand, at a price that fits where they are.

The kit has been used by 4,000 owners. One in twenty buying a $27 pack is 200 people, and 40 of them in a $497 sprint is the rest.

04

The objection you're already forming

"I don't want another product to run." These run on templates.

The pack is files and a walkthrough. The sprint is a weekly live session and a shared channel. The Strategy Call stays the way it is, with a closer or setter on it if you want.

So instead of explaining it, I built it. The snack, the upsells, the sprint and the ascension emails, all below.

See what's built